Unlock the potential of AI blog writing

By Sharon Lapkin

Are you ready to drastically reduce the time it takes to write a blog post?  If so, then it’s time for you to consider AI blog writing. Artificial intelligence (AI) can cut the time it takes to create content for your blog or website by more than 60%.

While AI takes about 10 minutes to generate a 2,500-word blog post, you must then spend between two and three hours personalising and optimising it.

You should never publish raw AI content. Think of it like this: technology is providing you with the bones of your final piece, but it won’t be ready to publish until you’ve put on your editor’s hat and spent time on it.

Julia McCoy has coined the term AIO writer to describe this new type of writing. 

Why not write your blog post or article from scratch? Because it will take you an entire day to research and write 2,500 words. Work with AI and you’ll take only half that time to create a perfect blog post.

In this post we’ll be exploring what AI blog writing is, its benefits, how it works and more. Let’s get started!

What is AI blog writing?

AI blog writing is the process of using artificial intelligence (AI) to generate content for blogs. It’s best used as a starting point that creates copy for human writers to personalise and refine. This combination of automation and human input produces skilful, authentic blog posts with minimal effort.

The technology uses natural language processing (NLP) and machine learning algorithms to generate content that’s both informative and engaging. NLP allows computers to understand natural language, such as English or Italian, while machine learning algorithms enable the computer to learn from its mistakes and improve over time. These two functions together enable AI systems to generate more accurate results than traditional methods of text generation.

Infographic on advantages of using AI for blog writing

In addition, AI-generated content can be tailored to specific target audiences and topic areas so that it resonates better with a particular reader demographic.

When creating an AI blog post, users can customise the tone or style of their writing. They can add images, select keywords, choose topics, set up categories and add tags. Plus, they can schedule publication dates, optimise titles for SEO, and track analytics data such as views and clicks on links within the post.

All these features make it easier for businesses to reach their desired audiences faster without sacrificing quality in the process.

In terms of accuracy, most modern AI blogging platforms use advanced algorithms that allow them to accurately predict what type of information will resonate best with readers, based on previous user interactions. This ensures your message will reach its intended audience each and every time without diluting its quality.

AI blog writing is a revolutionary way of creating content that utilises artificial intelligence to generate original, expertly written articles.

By utilising AI blog writing, businesses can benefit from improved SEO rankings and increased engagement with their target audience.

Key takeaway

Takeaway stand

AI blog writing is an efficient and cost-effective way to produce high-quality content.

It allows for customisation, eliminates errors and produces higher-quality output than traditional methods. It can also accurately predict what type of information will resonate best with a specific reader demographic.

Benefits of AI blog writing

AI blog writing eliminates the need for manual research, saving time and money while also providing more accurate results than manual research methods.

Writers can create consistent content across multiple platforms while, at the same time, reducing the risk of plagiarism and copyright infringement.

Additionally, writers can focus on other aspects of their work, such as marketing or design, instead of spending time researching topics or creating original content from scratch.

For example, AI blog writing allows marketers to quickly generate high-calibre, SEO-optimised articles that are tailored to specific keywords and phrases, in order to rank higher in search engine results pages (SERPs).

This helps businesses increase their online visibility and reach a larger audience. Further, it enables them to keep up with changing trends in the industry without having to manually update their website every few months.

AI blog writing can also help writers create unique pieces of content faster than ever before. NLP technology automatically generates ideas based on existing data sources such as news articles and blogs.

NLP technology ensures accuracy by checking grammar and spelling mistakes before publishing any article. This means readers will have an error-free experience when reading your posts.

Finally, AI blog writing makes it easier for small businesses that can’t afford professional copywriters or editors, but want top-standard written material for their websites and blogs.

By leveraging these automated solutions, they can produce engaging content at an affordable price point without sacrificing quality. Ultimately, this will lead to better customer engagement rates and increased conversions.

AI blog writing can help businesses create content quickly and efficiently, providing them with a range of benefits that make it an invaluable tool for marketers. Next, we’ll explore how AI blog writing works to provide these benefits.

How does AI blog writing work?

Girl doing AI blog writing

Suppose you wanted to write a blog post about ‘How to start a business.’ Your AI blog writing system would analyse existing content and data on this topic and use its NLP algorithms to generate new content with fresh insights. 

This would save time by ensuring you don’t have to spend hours researching topics or creating original content from scratch.

 The accuracy of AI blog writing depends largely on the quality of the algorithm used in generating the initial text. If that algorithm has been trained well enough, it should be able to produce accurate results that are close enough to what a human writer would come up with given similar input material.

Yet, there may still be some inaccuracies due to factors such as typos or incorrect grammar. This means that any piece of work generated by an AI blogging program should be refined and edited by a human writer or editor before publication.

To ensure your AI-generated blog posts are unique, you can add your own personal touch by reviewing them yourself, or asking another person for feedback before pushing the online publish button.

You can also take advantage of features such as keyword optimisation tools. These allow you to tailor each post according to specific keywords so your blog post will appear higher in search engine rankings when people look for related topics online.

Break up your content with visuals

AI blog writing offers numerous opportunities to be creative and add unique, first-rate experiences on the page.

You’ll also rank higher if you add visuals to your blog posts. Start with breaking up text with different formats, such as bullet lists and tables.

But don’t stop there.

Create infographics, add photos and illustrations. Embed a video or add a podcast.

Keep your readers on the page by giving them more. Engage their senses with visuals to make your posts stand out from others published on similar topics elsewhere across the web.

With both writing and visuals, accuracy and quality are still vital considerations when using AI blog writing services – let’s explore this further in the next section.

Key takeaway

Takeaway stand

AI blog writing can save time and effort by generating high-quality content quickly with the help of NLP algorithms.

To make posts unique, add your own personal touch and use keyword optimisation tools for better search engine rankings.

Is AI blog writing accurate?

NLP algorithms are designed specifically for this purpose, and they are constantly being improved so they become even more accurate over time.

This means that you can trust your AI-generated blog posts to be reliable and relevant to your industry or niche market.

But the accuracy of AI blog writing depends on the quality of the algorithm used. For example, some algorithms may only recognise certain words or phrases while others may be able to detect subtle nuances in language such as tone and sentiment.

Certain algorithms may also have difficulty understanding complex topics, or concepts that could lead to inaccurate results. If these aren’t vetted by an experienced content creator they can appear on the published page.

In addition to accuracy, AI blog writing offers other benefits such as speed and efficiency. With traditional methods of content creation, it can take hours or days for a single article to be written. By contrast, an AI blog writing program can produce a first draft in mere minutes due to its automated nature.

AI blog writing concept

This makes it ideal for businesses that need quick turnaround times on their content without sacrificing quality or accuracy.

Another benefit of using AI blog writing is cost savings since you can reduce the human labour costs associated with traditional methods of content creation.

And because the process is automated, there’s less room for errors – which saves both time and money in terms of corrections down the line.

It’s important to make sure your AI-generated blogs remain unique by adding personal touches such as anecdotes from yourself or team members about experiences related to the topic at hand.

This will help give each post its own individual flavour, and make it stand out from other similar pieces online.

While AI blog writing is generally accurate, there are many steps you can take to ensure your posts are a cut above the rest. In the next section, we’ll discuss how to make sure your AI blog posts are unique and engaging.

Key takeaway

Takeaway stand

AI blog writing can offer accuracy, speed, efficiency and cost savings.

But remember that AI is the baseline of content production. It needs you to refine it. Optimise it for SEO by adding infographics, images and a video. Personalise it with your own touches. Make it your own.

How can I make my AI blog posts unique?

AI blog writing can be a great way to quickly generate content for your website or blog. Having said that, it’s important to make sure the posts you create are unique and memorable.

Add personal anecdotes or stories related to the topic at hand. This will help give your post an authentic feel and make it more interesting for readers.

Include images and videos in your posts to help illustrate points in a visually appealing way.

Don’t forget to include relevant keywords throughout the post so that search engines can easily find it. This will help ensure your blog posts are seen by as many people as possible, and increase your chances of success.

Finally, when editing AI-generated content, try to occasionally use a different language style than what was generated by AI. This will give each post its own unique style and voice.

By following these tips you’ll be able to create unique blog posts that engage your readers on a deeper level.

Watch this video that explains how artificial intelligence works

Museum of Science, Boston. What is AI? (2022)

FAQs in relation to AI blog writing

Can AI write blogs?

AI that’s been built for content marketing can certainly write blogs, but it’s important to note that AI-generated content is not always 100% perfect.

Think of it like this: AI creates a great baseline for your content production. A copywriter and/or experienced copyeditor will still need to personalise the blog post in a way that AI can’t. Only the human touch can give your blog post the sparkle that will make readers nod and say ‘yes’.

AI algorithms are capable of generating copy quickly, but the quality of the writing will depend on how well the algorithm was trained and what data was used for training.

The quality will also depend on whether you select the right longtail keywords and if you write a good brief for the AI platform you’re using. If you provide an unambiguous and targeted brief, AI will deliver a focused well-researched blog post.

Should I use AI to write blog posts?

Yes, AI can be used to write blog posts, but there’s an important caveat. Free-to-use AI doesn’t generally provide the creativity and understanding of the target audience that’s required. 

AI that’s specifically designed for content marketing is better equipped to craft engaging and effective blog posts that will resonate with readers.

Further, using some types of AI for blog writing could lead to plagiarism, or other copyright issues, if proper measures are not taken.

What is the best AI blog writer?

The best AI blog writer is Content At Scale. It uses natural language processing and machine learning to generate strong, human-like content quickly and accurately. It also offers the free option to run content through Copyscape, which is a highly regarded plagiarism program.

 With its advanced content marketing capabilities, it’s the perfect tool for marketers and small business owners who need to produce good content in a short amount of time.

Are AI content writers good?

AI content writers can be a great asset to marketers, small businesses and business owners. The platform is able to generate content quickly and accurately with minimal effort from the user.It also provides access to a wide range of topics that would otherwise require extensive research.

However, it’s important to remember that AI cannot replace human creativity or understanding when it comes to writing engaging and effective copy.

So while AI can help streamline processes for creating content, there will always be a need for experienced human writers who understand how best to communicate with an audience.

The best outcomes will be achieved when AI is used in tandem with an experienced content writer. A human writer who can work with AI at a high level will be a prized asset to their business.


In conclusion, AI blog writing is a great tool for content creators to get their ideas down quickly and accurately.

It can save time and energy while still providing quality content.

All the same, it’s important to remember that AI blog writing is just the beginning of creating unique content. You need to make sure your posts are tailored to your audience and reflect your own style, in order for them to stand out from the crowd.

With some creativity and hard work, you can use AI blog writing as a starting point for amazing pieces of content!

Are you in need of content writing services that are tailored to your specific needs? Look no further than Textshop Content, a leading AI blog writing agency.

We have an advanced understanding of artificial intelligence and can help create engaging, high-quality content for your website and business.

With our innovative solutions, you’ll have access to top-notch blogs that will drive traffic and engagement from potential customers. And yes, it will cost you less! Contact us today to get started!

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Sharon is a content writer and award-winning editor. After acquiring two masters degrees (one in education and one in editing and comms) she worked in the publishing industry for more than 12 years. A number of major publishing accomplishments came her way, including the eighth edition of Cookery the Australian Way (more than a million copies sold across its eight editions), before she moved into corporate publishing.

Sharon worked in senior roles in medical colleges and educational organisations until 2017. Then she left her role as editorial services manager for the corporate arm of a university and founded Textshop Content – a content writing and copyediting agency that provides services to Australia’s leading universities and companies.

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